How to Shop Like a Local in NYC

Go to any of New York City’s iconic stores — including Macy’s and Bloomingdale’s — and you’ll see throngs of tourists soaking up the quintessential NYC shopping experience. But if you prefer to shop as the locals do in The Big Apple, there are a few things you need to know. There are also a few places you need to visit.

MacysHead to Nolita

Located in Manhattan’s Lower East Side, Nolita is home to boutique stores, killer fashions and independent retailers. This is where you’ll find young, wealthy New Yorkers with lots of disposable income.

While Nolita has more than its fair share of established brands — including Sandro, Maje and Vince — it also boasts unique, one-off fashion stores. Take Creatures of Comfort on Mulberry Street, for instance. This stylish, minimalistic store sells exclusive fashions you won’t find in the established department stores. Or for something that pushes the boundaries, browse the latest offerings at Flying Solo, which is home to a range of creations that come straight from the designer.

Brush Shoulders With the Rich and Famous in SoHo

This stylish area of Lower Manhattan has undergone a complete transformation in recent years. The streets are littered with designer stores, trendy apartments and exclusive restaurants — everything the NYC shopper could ever wish for. You’ll find boutique stores from international brands such as Cole Haan, Woolrich and Barbour. There are also several tech stores in the neighborhood, including the largest Soros store in the city. Other labels represented in SoHo include DKNY, Hugo and Helmut Lang.

Spend Some Time in the World’s Most Famous Shopping District

No visit to New York City would be complete without spending a few hours perusing the latest tech, fashion and jewelry lines on Madison Avenue and Fifth Avenue. Head to “Fifth” for department stores and lots of choice. You’ll also find a plethora of shopping options on 54th and 59th Streets, including the latest gadgets from Apple and the latest fashion accessories from Louis Vuitton.

If you have money burning a hole in your pocket, spend some time on Madison Avenue. The spiritual home of the advertising industry has always been awash with disposable cash — which is why it’s also home to some of the most expensive stores in North America. Walk along Madison between East 60th Street and East 72nd Street, and you’ll get the chance to peruse some of the most exclusive fashion ranges in the world. The likes of Alexander McQueen, Celine, David Yurman, Dolce & Gabbana and Tom Ford can all be found within just a few blocks of one another.

Quirky and Unusual Shopping

Shopping in NYC isn’t just about designer fashions, diamonds and tiaras. You can shop like a local on a much more modest budget — at places like Eye Candy on West 23rd Street. This quaint, family-run store sells handmade vintage handbags for as little as $50. If you want to find luxury items at knock-down prices, consider hiring the services of a shopping assistant. If your budget is reasonably generous, ask shopping guru Amanda Sanders for help. Or if you’re watching the pennies, Suzanne Lenora of ZTrend NYC can point you in the right direction.

If you want to combine your love of shopping with your love of history, there are some great experiences to be enjoyed in the city’s museum shops. Stop by the Metropolitan Museum, where you’ll find everything from Andy Warhol prints to Russian cufflinks. The Museum of Modern Art has its own store in Nolita, while The Whitney Museum sells sculptures and objets d’art from many of the city’s most acclaimed artists.

No city in the world can rival New York when it comes to shopping. Whether you’re on a tight budget or money is no object, shopping like a true New Yorker involves the same thing — having lots of fun. Make sure you don’t miss a thing on your next NYC shopping excursion by planning ahead with the help of Gosur.

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